The design and functionality of Techie Mamma needed to be flexible and be able to grow over time. I did not want it to be locked into one look but I wanted a clear color palette and logo. The logo for Techie Mamma is a mom with a laptop and her son with a device. This was created when I still had just one little one. I have since revamped the logo to include both sons. I wanted to create a brand with Techie Mamma and my logo that when fellow moms saw the logo they knew good content was close by.
Recently, I have expanded Techie Mamma to include my consultations and web development and support. I am enhancing the website as this part of Techie Mamma grows.
Since Techie Mamma was first a blog having the home blog page and quick links to some of the most popular categories was key.
Since starting Techie Mamma, the brand has expanded from a blog to include a brand store, a place for consultations and web development, and membership and educational portion. These with further sites for project management and a help desk make up the whole of the Techie Mamma brand.